CategoryAPI Productization & Monetization

API Products bring Businesses to Life

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What are API Products? Product teams often serve as the nexus between all organizational units within a company, but often lose sight of developing API Products to ensure that cross-functional alignment drives success. At their most empowered, product owners are like miniature CEOs for each offering within a company. In my time as a digital consultant, I’ve seen one particular technology too...

Chris Hood

Chris Hood is a strategist, consultant, and public speaker, currently serving as the CMO at PolyAPI. With a background that includes leading API strategy at Apigee and Google, Chris has been immersed in the API world since 2009, helping some of the largest global companies shape their API designs, products, and monetization strategies. As a thought leader in the field, he has defined productization principles and digital ecosystems that are now standard across industries. This site reflects his insights, predictions, and musings on the future of APIs, as he works on his upcoming book, Application People Interfaces, a CEO's guide to understanding the value of APIs and the impact of AI on their future.

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